Sale heralds Bunnings’ arrival in Alice

David Forrest (right) congratulates syndicate member Phil Danby on the sale

Media Release: 30 September 2011

First National Commercial Framptons of Alice Springs has negotiated a major industrial sale that will see the arrival of the Bunnings Hardware group in Alice Springs.

Settlement of the sale was effected this week, following negotiations that took over three years.  David Forrest, a director of First National Commercial Framptons said the lot was owned by a local syndicate who were delighted with the result which was in excess of $3,000,000.

The lot is located at the northern end of Alice Springs and has approximately 135 meters of highway frontage. Covering an area of 24,520 square metres, it was the only remaining lot of that size with substantial Stuart Highway frontage.

‘The sale took considerable persistence but the result was worth the effort’ said Mr Forrest.

‘This sale shows the confidence that major companies such as Bunnings have in Alice and the wider region and should be a lift for local industry. Contractors are already preparing quotes for demolition works and, after construction, the facility will employ around forty people’.

This major sale follows the sale of three Supermarkets by the First National Commercial Framptons team earlier this year, cementing First National Commercial Framptons position as a major player in the Commercial Industrial market in Alice Springs.

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For more information: National Communications Manager, Stewart Bunn on 1800 032 332

Property sales under the hammer

Media Release – 20 September 2012

In a property market which is currently slow, as a result of buyer uncertainty, auctions are proving a way of getting property to move.  Properties that go to auction are spending 40% less days on the market and First National Real Estate’s corporate auctioneer said he expects this trend to continue.

“Even though there is uncertainty about the market, the future, carbon tax and so on, there are often no real concrete reasons why properties are not selling” corporate auctioneer Mike McCaffery said.

“We are seeing this in every state across the country, where auctions are moving properties faster than other sales methods”.

“We encourage vendors to go to auction for a number of reasons,” Ray Ellis, Chief Executive of First National Real Estate said,

“For the vendor, it provides a set date when they will know the result of the sale.  For the buyer who might be thinking about a property and are considering their options, an auction actually helps them make a decision.”

“In many ways an auction is a mini version of the market,” Mr McCaffery said.

“On the day, both the vendor and buyer can see what the interest is and the price people are prepared to pay.  An auction says this is the day, this is the time, make a decision.  It makes people certain one way or the other.”

“If property owners really want to sell their property, we tell them to go to auction, we know they will get a result on the day,” Mr Ellis said. “We know the market, we know the buyers, and we can bring those buyers to the auction and get a result”.

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For further information contact National Communications Manager, Stewart Bunn on 1800 032 332

New appointment a step forward for First National

National Property & Marketing Manager, Amanda Kohler

Media Release – 25 August 2011

Amanda Kohler has been appointed First National Real Estate’s new National Property and Marketing Manager.

“Amanda’s exceptional combination of property management and marketing skill is ideally suited to this newly created position within the network,” Mr Ray Ellis, CEO of First National Real Estate said.

“In addition, she brings a wealth of international and national experience that will be of enormous benefit to our members.”

Amanda said she was looking forward to the challenges of her new role, which enables her to make full use of her love of property management, experience in marketing and knowledge of global real estate markets.

“After having been in the industry for more than 15 years and running my own business for three of those, recruiting and temping for the real estate industry, I think this role embodies my expertise in a unique way,” Amanda said.

“I am really looking forward to making a difference to the members as well as our customers and I know I will bring to the table some diverse thoughts and strategies for the next growth phase of Australia’s largest independent network.”

Amanda has spent 11 years in property management and 4 in sales, and most recently as the Victorian State Manager for the largest utility connection company in Australia, a loyal and valued alliance partner of First National Real Estate.

She is a licensed agent and has worked for property agencies in London and Poland.  While working for one English agency as Sales and Acquisitions Manager, she started its Sales & Marketing and Property Management Departments.

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Issued by: First National Real Estate
For further information contact Stewart Bunn, National Communications Manager, First National Real Estate on 0413 624 317

Will it be harder to sell this spring?

With spring a little over a week and a half away, agents could be forgiven for wondering just what kind of market we’re heading into. Traditionally the time for a resurgence of listings and sales, homeowners have been told not to bet on the Reserve Bank cutting interest rates, amid warnings of a property price crash by Christmas.

It seems the goal posts for the predicted property market crash keep moving.

Back in 2008 during the GFC, Australian property prices were supposed to crash by up to 40 per cent, just as they did in the USA and UK. Then, when prices rose, it was predicted there would be serious falls in 2009. Some said 10 per cent, others 20 per cent, and then Professor Stephen Keen chimed in with his now famous prediction of 40 per cent. The bidding war has continued, reaching predictions of a 60 per cent fall a few weeks ago.

None of this has happened yet the warnings from international economists continue to roll in.

For a moment it recently appeared as though the Reserve Bank might cut interest rates, but high inflation remains one of its primary concerns. The major banks have responded to the current crisis of confidence by sharpening their pencils but with international borrowing costs on the rise, this trend is unlikely to continue.

Despite the predictions of many analysts being patently wrong, major newspapers continue to add to their credibility by airing their views.

Three months ago, Fitch Ratings (US) reported mortgage arrears had shown a 30 per cent increase in the three months to March this year. This information was held up as evidence of trouble ahead and, let’s face it, a 30 per cent increase does sound like trouble. Many potential homebuyers would have interpreted that to mean distressed sales and distressed prices on the horizon.

However, it was not pointed out that the Fitch data referred only to the ‘low doc loan’ portion of Australia’s mortgages, only a tiny slice of the total mortgage market in this country, and that the actual arrears rate was 0.42 per cent, up from 0.29 per cent.

How is the average homeowner, investor or first home buyer supposed to work that out?

Only one third of Australians have a mortgage.

If there were a 30 per cent increase in arrears across all mortgages, nearly 2.4 million Australian households would be behind on their repayments. We wouldn’t need Fitch ratings to tell us about that; everybody would know somebody in arrears. Although that’s obviously not the case, it’s how it sounds.

So, while the analysts were looking for a property market collapse, the share market collapsed and the US has its credit rating downgraded instead. Where were those predictions? Where were the warnings about shares being so overvalued? In one week, $100 billion in value was lost from the Australian share market.

Perhaps a permissible observation is that while the Australian share market immediately followed the lead of overseas markets, the Australian property market continues not to follow overseas markets.

Looking at Australian Bureau of Statistics House Prices Indexes, while the share market has tanked, average house prices across Australian capital cities have fallen 0.1 per cent in the last quarter, which effectively means there’s been no change. Even Brisbane, taken in isolation, has fallen just 3.6 per cent in a year and everybody understands the January floods have a lot to do with that.

So, will the share market turmoil of the past two weeks and its impact on confidence make it harder to sell this spring?

According to a national survey by mortgage broker, Loan Market, 57 per cent of respondents say the proposed carbon tax affects their confidence in buying a property, chiefly due to concerns about an increased cost of living.

RP Data statistics show upper-end and prestige property prices are falling faster than more affordable market segments and many sales are taking place off the market, as agents sound out interest quietly.

Market activity will probably be slower than usual as people shelve plans to buy or sell, while they wait to see what happens.

However, high value sales are still being transacted and bullish prices paid in prime locations. On the Gold Coast, a five-bedroom waterfront recently achieved $1 million over the reserve price. But in Darwin, which recently had the strongest house price growth, prices have started to fall as 1300 houses languish on the market and investors wait for the next round of resources projects to begin.

Investor interest in residential property appears to have waned somewhat with June finance down 4.4 per cent. House building approvals also fell in June in all eastern states, most notably Victoria. Western Australia had a large increase of 11.3 per cent but this is unlikely to be sustained with private house approvals still trending down. There, buyers are cautious and need to be convinced the market has bottomed before committing.

Both the Queensland and New South Wales governments are attempting to stimulate investment and regional relocation with $7,000 grants apiece, the Queensland government printing trillions of dollars of fake money in a mail-out to promote its $140 million stimulus package to NSW and Victorian households.

This may have some effect, particularly as Generation Y is evidently prepared to shun the first homebuyers’ grant and buy an investment property instead. It seems if they can’t afford to buy the home they want, they’d prefer to be a landlord, but better landlords than the current crop the survey also suggested. Property Managers rejoice…

Without doubt, there will be buyers searching for opportunities throughout this spring, but homeowners would be well advised to work hard at presentation and to price their properties as keenly as possible. It’s that or risk stagnation in what is likely to be an unforgiving buyers’ market.

This spring, unless a home is special, really special, buyers are not likely to move on offerings they feel are above market value.

Pimp Your Property Home Painting Giveaway – Victorian Residents

Media Release – 1 July 2011

First National Real Estate has launched a competition throughout Victoria where homeowners can win a re-paint of their house worth up to $10,000.

‘Australians just love home ownership and there’s a huge amount of interest in making improvements in order to maximise capital growth. But the last thing people want to do in their spare time is paint their house’ the network’s National Communications Manager, Stewart Bunn said.

One of the most important things you can do to preserve or improve the presentation of your property is keep it freshly painted. The winner of the ‘Pimp Your Property – $10,000 Home Painting Giveaway’ will have their home re-painted to the value of $10,000 – enough to complete an average sized Australian house.

‘In a sense, we all prosper by riding on the back of our property renovations so we took a tongue in cheek view in the naming of this competition’ said Mr Bunn.

‘Australia once rode on the sheep’s back but these days, for most Australians, we build wealth and improve our lifestyles by renovating our properties.

‘I’m sure that whoever wins this competition will improve the value of their home by more than the $10,000 investment First National will be making on their behalf’.

To enter the competition, participants need to visit www.pimpyourproperty.com.au and follow the prompts.

The ‘Pimp Your Property – $10,000 Home Painting Giveaway’ competition is simple to enter and runs between 1 July and 15 September 2011.

Win Free Fuel For A Year (New South Wales Residents’ Competiton)

Media Release: July 1 2011

First National Real Estate has launched a competition throughout New South Wales where homeowners can win a free year’s supply of fuel from Caltex.

‘Can anyone explain why the cost of fuel has gone through the roof yet the Australian dollar has never been stronger’ the network’s National Communications Manager, Stewart Bunn asked.

With interest rates expected to gradually rise, the cost of home ownership will increase. However, the winner of First National’s competition will certainly enjoy a considerable weight being lifted from their budget by not having to pay for fuel for a year.

‘We’re certain this will be a great boost to some lucky family’s or an individual’s budget this year’ said Mr Bunn.

To enter the competition, participants need to visit www.freefuelforayear.com.au and follow the prompts.

The ‘Free Fuel For A Year’ competition is simple to enter and runs between 1 July and 15 September 2011.

Property Market Outlook Mid Year Update – The Year Of The Investor

Media Release – 1 July 2011

Click Here To Read Our Mid Year Update

First National Real Estate has surveyed its 450+ offices throughout Australia and New Zealand to find that 2011 is set to become the year of the investor, with prime conditions for this segment to make their return to the market.

According to First National CEO, Ray Ellis, this is the picture building at the moment, based on expectations of interest rates, movements and local area member knowledge, underpinned by strong economic fundamentals as detailed in First National Real Estate’s  Property Market Outlook Mid Year Update released this week.

“The market is continuing to slow which is producing excellent opportunities for investors who should be taking advantage of low vacancy rates, strong returns, increased upgrader activity and easing bank lending criteria conditions”, Mr Ellis said.

“The biggest challenge facing us as an industry will be uncertainty.

“There is a lot of consumer nervousness which is basically due to uncertainty.  They are unsure of what is going to happen on a lot of fronts including what is happening to Australia’s economy and other global economies like Japan and Greece, will interest rates rise, will house prices fall, what’s happening on the job front and what changes will the government introduce in terms of policy, planning and taxes.

“As long as there is so much uncertainty and talk of policy changes, consumers will hold off making any major financial decisions.

“There is already evidence that they are holding onto their savings and either putting it back into their mortgages or other safe holdings until their confidence returns.”

First National Real Estate members across the country were overwhelmingly in agreement that house prices had steadied or fallen.

“Around 32 per cent of our members surveyed said house prices would trend downwards, while 50.9 said they would be flat,” Mr Ellis said.

“Across the board, any movements in house prices are expected to be within 10 per cent, but the majority of survey respondents anticipate them to be less than 5 per cent.”

Apartment/strata property prices in the coming six months are a mixed bag, with some states and areas expected them to trend upwards, some downwards and some for them to remain flat.

“Nationally, 45.5 per cent of our members surveyed expected this segment to remain relatively flat, but in New South Wales and Victoria the greater majority were expecting this,” Mr Ellis said.

“Whereas for Queensland, Tasmania and Western Australia, most of the members responding believed apartment/strata property prices would trend downwards.

Price movements for Apartment/strata property prices are expected, in the main, to be below 5 per cent.

According to the survey, most of First National’s members expect land prices to remain flat, with some predictions for prices to head upwards, and some downwards.   Victoria is the only state where the majority of members say land prices will trend upwards.

Any movements in land prices are expected to be mainly less than 5 per cent with some saying they may be as much as 10 per cent and a small minority predicting movements of between 10 per cent and 20 per cent.

For the rental market, members’ surveyed overwhelmingly expect weekly rents to increase while vacancy rates will lower or remain flat.

Members surveyed believe the strongest growth in their region will come from primarily investors, followed by upgraders, then first home buyers and lastly from retirees.

“Investor activity is expected to increase across the board, with all member survey respondents saying they anticipated growth in this segment,” Mr Ellis said.

“Investor growth is expected to be driven by mainly better rental yields and returns, increased second buyer activity and easing of bank lending criteria.

“As upgraders become more active, members expect opportunities will be created for first home buyers to dip their toes back into the market, as well.  However, any movement by investors and upgraders may be diminished if government continues to talk up some of their proposed policy changes they have recently raised.”

Mr Ellis said it was hoped the lack of inclusion of any of these proposals from the recently released budget is a sign that they have seen the error of their ways and dropped them.

Issued by: First National Real Estate. For further information or to receive a copy of the 2011 Property Market Outlook Mid Year Update, contact Stewart Bunn, National Communications Manager, First National Real Estate, on 02 9320 2535

Warm Up Winter Buyers

Media Release – 28 July 2011

Selling your home can be nerve-racking, and with the number of days properties are on the market having lengthened this year, First National Real Estate Communications Manager Stewart Bunn has some simple tips to make sure your property stays on the boil during winter, and reduce any associated stress.

“The value of a property is mainly determined by its location, size and suitability to the buyer,” Mr Bunn said.

“But there are things that a seller can do to maximise the value of the property, particularly in terms of its presentation, even if the weather is cold and things look a bit dull and gray.

“I mean, when someone wants to impress, they go all out to make themselves look and sound good, no matter what the weather is doing – it’s no different with the property you want to sell.

“It’s all about making a good impression and while it’s true that there will be fewer buyers in winter, it also means there will be less competition and less stock.”

According to Mr Bunn, the most important tip is to appoint a well-respected, reputable and trustworthy real estate agent.

“Agents have a duty to achieve the best price for their clients, keep their finger on the pulse of the market and keep their clients educated and informed about current market dynamics,” Mr Bunn said.

“We are encouraging our agents to think creatively and strategically to shorten the number of days listings are on the market and maximise the price of their clients’ properties, including updating photography, remaining positive and upbeat, using all the leading edge marketing tools such as social media and buyer matching technologies, to make sure everything is being done to get the seller the best achievable price.

“Using an agent also offers security, acting as a barrier or deterrent to buyers who are not really serious about the property or who wish to make unrealistic offers for the property.  Most of all, many First National agents offer the additional protection of ISO 9001 Quality Assurance accreditation.”

Winter makes staging your home, the concept of showcasing its best, more important to securing top value for your property.  Mr Bunn says putting in a little effort will make the world of difference.

“A well-presented house is likely to achieve its selling price more readily than an untidy, unsightly and unkempt property that has obviously not been well-cared for or maintained,” Mr Bunn said.

“That’s why it’s important to make sure the owner does everything they can to make the property look good and that it is always presented in as pristine condition as possible.”

Here are a few things that Mr Bunn says can be easily undertaken and are affordable:

  • Paint a few feature walls to create visual impact.  Consider using the services of an interior decorator for a quick consultation and some ideas.
  • Add a few personal touches like family photos and memorabilia around the place to give that ‘homey’ feel
  • Keep lights on during inspections to brighten the atmosphere and make sure curtains, shutters and blinds are open – letting in as much natural light as possible as well as make rooms feel much more spacious.
  • Make sure everything is clean including windows, both inside and out, and light fittings.
  • Place some flowers in vases to liven things up a bit, and even consider spraying some quality fragrance around (but not too much!)
  • Turn on heaters or light fires so that the temperature inside the home is comfortable, inviting the buyer to linger longer, especially on cold days.

Mr Bunn said another key tip is that sellers should always try to keep in mind who they are selling to, just like any other product that is for sale.

“At the end of the day, the seller should put themselves in the place of the buyer, think about what would they look for and make sure their home delivers as best as it can,” Mr Bunn said.

“That’s what we do here at First National Real Estate.  We think of our clients and put them first, because that’s what we would like if we were their clients.”

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For further information contact Stewart Bunn, National Communications Manager, First National Real Estate, on 1800 032 332

Investors Gear Up For Tax Time

Media Release – 7 June 2011

Tax time is just around the corner, and according to First National Real Estate Communications Manager, Stewart Bunn, the key to maximising tax deductions for property investments is organisation and planning.

“At the end of the day, like any form of investment, keeping track of what is happening with your investment and its incomings and outgoings is what it is all about,” Mr Bunn said.

“Keeping receipts to prove your deductions and demonstrate why the expense was incurred is key to deriving assessable income.

“Preparing a depreciation schedule is also a legitimate way to claim tax deductions and if it is done by a qualified quantity surveyor, their costs are also tax deductible.”

Mr Bunn said that tax time should serve as a reminder for landlords to carry out property and pest inspections on their properties.

“This ensures any work required is carried out before the end of the financial year, and can then be claimed as an investment expense,” Mr Bunn said.

“And if the investor purchases any fixtures and fittings costing less than the specific amount set by the tax office, they can claim an immediate tax deduction.

“In addition, the investor may be eligible for a deduction for depreciation on the cost of improvement by a previous owner, provided items are identifiable and itemised in a depreciation schedule.”
According to Mr Bunn there are also financial tips investors should consider.

“This could include writing off borrowing costs over five years or the term of the loan, or self managed super funds borrowing to invest as well as prepaying interest against factors like anticipated future income, interest rates and cash flow impacts,” Mr Bunn said.

Investors are encouraged to seek the services of a qualified and trusted financial advisor “A financial adviser will understand the best options for property investors and their individual financial circumstances.”

Property investment offers the potential for good returns and long-term financial gains, but maximising the tax benefits of this type of investment ensures it works to its fullest advantage.

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Issued by: First National Real Estate
National Communications Manager, Stewart Bunn from First National Real Estate on
1800 032 332 or 0413 624 317

Budget Does Nothing To Allay Real Estate Fears

Media Release 11 May 2011

First National Real Estate, a network with over 450 offices throughout Australia and New Zealand, says the Australian Federal Budget provides no measures to address issues facing the Australian property market. It fails to tackle government obstacles faced by developers, the shortage of land releases, excessive taxation on new housing or the fears surrounding a climate of rising interest rates.

Chief Executive Ray Ellis said doing nothing to remove government impediments to development would assure that housing affordability only continues to worsen.

‘The Federal Treasurer continues to ignore calls to reform inefficient taxes like stamp duty and does not understand talking about ending negative gearing will effect the very working families this government has sworn to protect’ said Mr Ellis.

‘Investors have been slow to return to the property market and ending negative gearing or adding investment property exit taxes, as the Treasurer has suggested, will see them leave the market, possibly for good. The shortage of investment property ownership is already showing up directly in rapidly rising rents. Rents have surged by 7.6 per cent in New South Wales and by 6.5 per cent in Victoria in the year to March. That hits the people hard who can least afford it, working families who rent’.

First National Real Estate indicated that with expectations of falling unemployment, not enough is being done to curb inflation or wages growth. This is likely to force the Reserve Bank’s hand on interest rates sooner, further damaging investment in a climate where the rising value of the Australian dollar is encouraging offshore investment.

‘Without decisive action to coordinate government authorities, we are no closer to solving the supply problems that force up housing prices and lock out young buyers. Without incentives for investors, we are no closer to improving the supply of more affordable rental properties. With a Reserve Bank with a finger on the trigger for the next rate rise, we see trouble for the one in ten mortgage holders who say they will not be able to make their repayments if interest rates rise by another quarter of a per cent’ said Mr Ellis.

Issued by: First National Real Estate

For further information,
National Communications Manager, Stewart Bunn, 1800 032 332

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